One of the best ways to remind your customers the value of your brand is to use logo items in promotional and corporate events. Selecting the right product line(s) is key, so how can you best use custom promo items to promote your brand in 2017?
First thing to keep in mind is you're getting older (obviously!), but your clientele is getting younger! Increasingly these days, business professionals are millennial and Gen X'ers who (a) identify with retail inspired designs and brands and, (b) place a premium on quality. What this means to your business or non-profit seeking to increase brand awareness through promotional items is twofold: generic brands are out/name brands are in and don't skimp on quality as your younger customer base probably isn't attracted to some of the less costly promotional products their parents might have liked.
Next up in 2017 promo trends: Technology Promotions maintain their prominence and popularity for the New Year. Why? Because they're useful (see above). Wireless earbuds are an excellent promotional item in 2017. There are many others spanning various price points, Omaha Promos can help you sort through a sea of choices.
What else? Custom Apparel. Promotional advertising through Custom Apparel is shifting. People want sweet custom hats, custom shirts and other things that are fun and cool to wear outside the office, not just while you're at work. Omaha Promos possesses a high degree of expertise in the field of custom apparel and we source from some of the hottest retail brands in the world, so call us today for assistance in this vein!
In summary, 2017 is going to be another banner year for those companies and non-profits that place an emphasis on investing in their own brand and level of name recognition in the marketplace.
Omaha Promos is proud to be among the subject matter experts in this industry.